BF-B Overview — StockExplainer

% per year

Past performance does not guarantee future results. The data presented is indicative and may not be updated in real-time.

Country US

Exchange NYSE

Industry Beverages - Wineries & Distilleries

Sector Consumer Defensive

Market Cap $17.31B

CEO Mr. Lawson E. Whiting

Brown-Forman Corporation is a company that makes and sells a variety of alcoholic drinks, including whiskey, vodka, tequila, and wine. Some of its well-known brands are Jack Daniel's and Old Forester. They not only produce these drinks but also bottle and distribute them to stores and restaurants around the world. Founded in 1870 and based in Louisville, Kentucky, Brown-Forman serves customers in many countries, ensuring people can enjoy their favorite beverages.

Streams of revenue

Whiskey: 83%

Rest of portfolio: 10%

Tequila: 8%

Geographic Distribution

UNITED STATES: 100%

Core Products

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Finlandia Vodka

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El Jimador Tequila

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Old Forester Classic bourbon

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Jack Daniel's Tennessee whiskey

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Woodford Reserve Premium bourbon

Business Type

Business to Consumer

Competitive Advantages

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Sustainable Practices Brown-Forman is committed to sustainability in its operations, which enhances brand reputation and appeal among environmentally conscious consumers.

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Strong Brand Portfolio Brown-Forman boasts a diverse portfolio of well-established brands like Jack Daniel's and Herradura, which command strong consumer loyalty and recognition.

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Heritage and Craftsmanship Founded in 1870, the company has a long history and expertise in distilling, enhancing its reputation for quality and authenticity in its products.

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Global Distribution Network With operations in multiple countries, Brown-Forman has an extensive distribution network that allows it to reach consumers effectively across various markets.

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Innovation in Product Offerings The company continually innovates its product lines, including ready-to-drink cocktails and flavored spirits, adapting to changing consumer preferences.

Key Business Risks

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Economic Downturns Economic recessions can lead to decreased consumer spending on luxury items like alcoholic beverages, impacting sales.

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Market Competition Intense competition from other beverage brands can lead to price wars and reduced market share.

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Regulatory Changes Changes in government regulations regarding alcohol production and sales can impact operations and profitability.

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Supply Chain Disruptions Disruptions in the supply chain, such as shortages of raw materials or transportation issues, can affect production and distribution.

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Changing Consumer Preferences Shifts in consumer tastes towards healthier or non-alcoholic options may reduce demand for traditional alcoholic beverages.

Meeting Expectations

3 /10

Higher values indicate better execution and credibility

Business Overview

Performance Analysis

Stock Price

Performance Analysis

Stock Price